Cee Cee Design is a self branding project completed in my final year at University.
The outcome had to answer multiple questions from; what is your unique selling point? Who are you talking to? And what do you want them to think?
For self branding, I wanted to capture my fun, easy going nature that I apply to my work. When it came to the main icon for my logo, I brainstormed for a while on what should represent me. One of the hardest things you can do is try to describe yourself without sounding big headed or implying that you're something that you're not.
Then, it finally clicked for me that one thing I ALWAYS have on me is my hoop earrings. If I don't have a pair in, it will get flagged instantly and someone will notice. So it only made sense for me to have a hoop for my logo.
